How Tin Made $20K From His Online Course During a Pandemic

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Customer Name: Tin Man Lee
Location:
Story:

Who said you can't sell online courses during a pandemic? 

I get it, "everyone is losing their jobs right now, so no one has the money to buy." Right?

But take my student Tin, for example, who joined my program recently. 

He took my proven system, and right in the middle of this pandemic, he did his very first webinar and turned it into $20K in a few hours.

And the funny thing is, he did it BEFORE he even created his course! (But more on that in this brand new video!) 

In this video, Tin will share with you some of the biggest things he learned along the way, like:

  • What processes he reversed engineered to create an income for himself, based on his passion.
  • How he learned to question and truly hear what his customer REALLY wanted (hint: it's not what he actually thought they wanted!)
  • Why the "guru's" you think can teach you to be a master at your trade, actually can't... and how to distinguish the difference
Watch Tin's story and take notes!

Transcription

Hey everybody, Dan Henry here and I'm here with Tin Man Lee who has an amazing success story. He did his beta webinar and he did $20,000 from his beta webinar. And just to give you guys a little bit of a background on what a beta webinar is, it's the webinar you do to test selling your program. You'll do this webinar before you ever create your program. It's a presale you're pre-selling your program so you don't even have to create the program to do this. You can get some cash injection, you can make some money, verify that people are willing to pay for your program and then begin building the program to your beta students. So thank you so much for coming on Tin. How you doing man?

Tin Man Lee:

I'm doing great man. Yeah. Thank you very much for having me.

Dan Henry:

Awesome. Awesome. So this is really cool. Now you did a beta webinar. Did you have you at the time of doing the beta webinar, did you create your program yet or did you finish it yet?

Tin Man Lee:

No, I haven't. No. Yeah, there's no reason

Dan Henry:

Now you're going to get to work, right? Yeah. Awesome. Okay, cool. And your program we talked a little bit before the call your program is on photography for wildlife, right?

Tin Man Lee:

Yes, correct. How do you improve your photography for especially the action photography. I bursts flying animals running. How do you get sharp pictures of them?

Dan Henry:

Okay. So how did you outdoor wildlife action photography? Meaning like the animals are moving and stuff like that, right. Yeah. Sweet. All right. That's, that's, that's awesome. That's awesome. You know, a lot of people think that in order to be successful at courses or programs or coaching, that you have to always sell like a financial offer or a make money offer or a weight loss offer. But there's so many people that are making such great money doing offers that are, are just, you know, not in those common industries like yours outdoor wildlife. That's awesome. So I want to say congratulations, that's killer. And I want to ask you a few questions about your experience with with selling your offer and also working with me and my program to help you to help you do that. So the first question I have is before you started working with us to help you build your online education business, before you decided to become a client, what was the problem that you had? What was the big problem that you had?

Tin Man Lee:

So before I work with you I I have been very passionate about wildlife photography and I wanted to create a course. And of course I heard of places like click funnels and you know, the the perfect webinar and obvious things. And so I thought, ah, maybe I can it. So I, I created a product based on what I want to do, but the result wasn't that good. And then one time I I, I heard some of your webinars and your idea really echoes with me, which is you really have to understand what the client is really wanted. And, and, and, and that, that call strongly with me because for photography as well, a lot of people just bring their cameras out and then whatever they see, they take pictures. They didn't study from the grandmasters, eh, you know, van Gogh, DaVinci and those, and then verse the process.

Tin Man Lee:

And I thought, wow, Dan has this idea that I haven't even thought of to apply to my own costs. And so that's when I so, so, so, so that's, that's my big discovery. And before I worked with you, I really had no idea. I thought, okay, I think people will buy this because I'm passionate about it. But no, you know, when you, when the thing is when we are passionate about something we work on that and we thought, okay, this is something that I think that people would like, but what I didn't know was people haven't even gone to that level yet. They are still, for example one I wanted to teach originally was how to take pictures so that you can evoke emotion in the viewers. But, but after working with you, I realized that I have to be aware as a process and talk to the people. What is your biggest struggle on photography? Internal that 90% of the people who went into wildlife photography could then even get a shot photo in the beginning. So when I tell them, Hey, my class can teach you, how do you vote emotion in the viewers? They thought, what are you talking about? I can't even get a shaft photo. So that's the huge change from from from my perspective.

Dan Henry:

Cool man. And just to be clear, you, you did this recently, right? Like within the last, what week?

Tin Man Lee:

I, I did it on a Monday, which is two days ago,

Dan Henry:

Two days ago. And for anybody watching right now, we are dead in the middle of this Corona virus outbreak. So if you're watching in the future or you're watching now, just know that you know, you know, yes, the economy is like shutdown. Like everybody's at home. A lot of people that are working nine to fives have lost their jobs or have their jobs temporary on, on hold. But for us that have online businesses for us to sell informational products, clearly we're still doing well. I mean, this is your first big successful webinar. It was two days ago, right in the middle of, of all of this, you still made $20,000. So I don't, there's no excuse for anybody to not be making money right now in online business, especially in selling info products because this, this is, this is why we, we have this business.

Dan Henry:

So when stuff like this happens, we can still make money and we don't have to rely on a paycheck from boss. And so I just wanted you guys to understand is this happened in the midst of all this. This is why selling online coaching and courses and programs like this is such a great business. So that's awesome man. That's, that's really killer. Now, why did you choose to work with us? Why did you choose to be co become a client of ours over anybody else? What specific, what was specifically the reason you chose to work with us?

Tin Man Lee:

Well before I get into that, I want to add two things. When you mentioned about right now in this, in this period why it was so tough and indeed I thought about not doing it on two days ago because I, I talked to my seven say, am I the most, the stupidest P person to actually try to try to sell in the worst time in history? And everybody are losing their jobs and they're working from home. They don't even know you if they have any savings, four, four, four, four, four, next month. Why? So why? Why should I really postpone it? Right? And so that's the first question. But then I decided to still go. But the biggest issue that I never expected was during this, this time, especially these few days, everybody at working from home and just lay it today, right? We have some wifi issues and turn other, when I gave my a beta webinar that the internet was basically dad like every four days. Right. You said that it crashed, right?

Dan Henry:

You were like devastated and you still make 20

Tin Man Lee:

Every 30 seconds. The video was stopped for 10 seconds. So I saw, I was expecting all these nice comments from the people listening, but everyone is, I just got kicked out. My computer crashed and I was like, Oh my God, I'm gonna fail so bad. But so basically I taught for 30 seconds and every time my sentence was broken in half and then I repeat it and it was so terrible that by the end of the, the top, when I gave the offer I felt so worried and I didn't even dare to check my emails an hour after the talk. And when I look at it, then I saw 70 people, 70 people purchase it. And so it, it just gave me so much like not only, not only the encounter, but also a lot of the confidence that during this, this difficult time, there is something that can be done.

Tin Man Lee:

And in response to to the question that you just asked. So the first thing is what I just mentioned to you. Your first of all, you have some crazy testimonials on your page and what happens when you make a great product. Thank you. Thank you. So yeah, this is one of them. And, but then the second I actually, there are three reasons. The second thing is doing your when I look, I watched your webinar the passion and also the wisdom that you put into it. Like you really know, it seems seem to me that you really already cracked the of play, how to understand the human psychology and and all this. And for me, like I, I'm from a photog, I'm in photography, right? And I have just like you, I also purchase tons of those causes out there too.

Tin Man Lee:

I, I took classes, phone, most of them, the grand masters in photography, but not all of the time. For example sometimes you see that if photographer may be from those national geographic and this really famous names, right? And he'd say, you, you thought, okay, if I take classes from these guys, I'm going to be good. Right? But the problem is that a lot of the time these masters, they have a big budget. They have special permit to go to some places that we have never been to. So sometimes, and then they can spend six months in a place to get a snow leopard. And those then for us, just near mottoes, we couldn't do that. But for me, I found this strong connection. They view you, you are like one, why not? Why not one of us? You are struggling in the beginning, you started from nothing.

Tin Man Lee:

You started from scratch and and, and, but then you, you, you are so successful right now. And and I look at that as, so this is your own example of success and that the, another thing is that you really care. I can see that you really care about the people every time. And I look at the test testimonials. You really went into a beat house to really help the people and you are, you have to bring to help them. That's the thing. I for example, when I took classes from some of the really, really famous, the gurus of photography, right? And I said, how do I create a visual impact in my photos? They will say, Oh, just you're one with nature. Well that's helpful. Yeah. Yeah. So so a lot of the tutorials out there, you, you, you pay big money for this famous photographers. This is what it hell, you just work hard. Do a look at me and I work for [inaudible]

Dan Henry:

Business gurus are the same way. They're just like, Oh, just stick it through. And they don't give you any specifics, any directions, any systematic ways to stick it through or to evaluate what's happening. You know? I totally agree with you. Yeah.

Tin Man Lee:

Yeah. So so that's why I felt a strong connection when when I went into your coaching call, for example, working with the clients, they give you an example though from an industry out of nowhere, but you are able to pinpoint and tell them their weakness. And and the other thing I love about you is you are so brutally honest. You, you don't still get coders that somebody will be afraid of you. But for me too, in my business, in my, in my own photography I can be kind and nice to people and and, and they will not improve. But but sometimes when you are very honest to them, you really hurt their feeling. And I have seen a new photographers when I tell them this photo is not working because this isn't them. Did they? They're creating, they then they're no longer taking photos.

Tin Man Lee:

But you have this style that you have both super funny and then you, you really are, you really care about people. So that helped people to really be able to handle the stress of really going all out, but getting really, really constructive feedback. And that's, that's, so I, I have to be honest with you. I watch every single one of your past coaching calls and and even some of the the all videos and then sometimes the videos that you put out or like in Facebook and YouTube and all these, even though they have, they have, they are, they are not the private videos. But I still learn a lot because every time and you gave feedback to people, you really care. You really go, you really went all out to help them. You are not like, huh, this is not my paying client. I'm not going to help you. Oh, this is, this one is not in the other program. I'm not going to have, you know, you, you always went all in and this is why I fell such a big difference among, among, from you to all these other, other gurus out there.

Dan Henry:

Yeah. Well, I appreciate it, man. That means a lot to me. And I try not to call myself a guru. I don't call myself a guru, but I get everybody calls me one. So I just eventually was like, all right, whatever, you know, but I appreciate that. I do try to help solve the problem and not get wound up and silly stuff. You know, like I, if you have a problem and I can solve it, I w I, I try not to let you off the call until the problem is solved. So that's awesome and I appreciate you, I appreciate that and I will continue to do my best to make sure that our, our coaching calls and the direct help that we give our clients such as you is a, is at a high, high level. So speaking of that, if you were to pinpoint one thing what made the program so effective so far? What would you pinpoint?

Tin Man Lee:

Wow, this is difficult because there's so many good things. So for for the if I have to pick one thing, it is that you really, your, your coaching is really a step by step. So there is nothing you left, nothing behind from starting from nothing into really something that that, that that can make our course successful. For example some of the technical stuff that we may have no idea, but you would have a very detailed sometimes even gave us the template, the blueprint, and then we just download it and then change a few words and is already there. And and, and compared to other people that I have purchased and are, there's always this gap. Like you never know when jump going from here to here, what, what do you do, but your classroom, it felt to me that you have updated your class probably a hundred times to make it so smooth and perfect.

Tin Man Lee:

And so we find you, you, you, you don't have any BS basically in, in your class. Everything is right to the point. You wouldn't let daiquiri sugarcoat something so that we feel like, Oh, he's so great. And now everything is to the point. Like, if this is all you need is 15 minutes to master something, you would spend 15 minutes with us. If it needs an hour, then you spend an hour. If you need two hours in two hours, you'd be one minute. You just spend one minute. There's nothing less, nothing more. And I think that kind of accuracy into addressing our issues and help us from beginning to the end is is what I love about.

Dan Henry:

That's awesome man. Thank you so much. This is great feedback too. So I know that what I'm doing right, I can keep doing. Cool. All right. So as a result of, of implementing all this the outcome was that you did, and you can tell me in your own words, but the summary of it is that you did 20 grand on your beta webinar. Could you give me sort of like an, a little bit of an expanded summary on that? Maybe just 30 seconds. Walk us through, you know, on this day you, you did the webinar and then you made this and just kind of give us like a walkthrough. How long were you in the program? You know, before you did that initial beta webinar, can you just give us a quick, like 32nd overview of, of, of how that all played out?

Tin Man Lee:

Sure. Yes. So so, so yeah, so then, so I was in your program for about two months. Three months. Yeah. I, I, I started probably right after Christmas and you know, like the led the holidays and stuff. So I didn't start until January, which is like two months ago. And I basically followed your step-by-step. And I I created my own community and I did a lot of market research and, and, and your coaching cause really, really helps because sometimes I miss a few points and then every time I can't be my physically you lay on my side and reminded me what I, what I, what I didn't do. Right. So I did that. So, and so basically after two months, I created a community. I did my my market research basically.

Tin Man Lee:

So I, I certainly, I become really and this is where we important to because to help people you really have to understand that the key problem, you, you can't just force them to learn something that they didn't even think they have the problem. Right? So that's the critical thing. So once I understand that, even though I mean, I, I didn't perform well as, as what you meant, what you know about the internet and all these things. I, but when you, you already told us, another thing that I like about you is you gave us confidence to like you say like, Hey, I haven't told you that there's a part of your the tutorials that you gave us this. Don't worry guys, even if you miss a few points in this, as long as you keep this and that, you'll be fine.

Tin Man Lee:

And you know, how, how important is this to me? Because at first I was saying, ah, what if I forgot to mention this, but if I forgot to mention that. But once I heard that, I said, Oh, even if I miss a few points, I would still be okay. And that changed my mindset. You just say that, just be there, be true to yourself and just be honest and, and just go out to, to, to speak. And that really, really helps because otherwise that would be like reading a script and then and once people sense that, you, you lose the that, that passion and the, and the flow. Right. So I, I just remember what you mentioned and then I did my being a webinar two days ago for Mo how and a half and and once finished, I, I told you I didn't even sets the timer correctly, so I was supposed to give all the attendees an hour to decide. But the the timer stopped one hour before that. So basically I only in between the offer, it was don't just live maybe 15 minutes, but but, but yeah, that's that's what happened. And when I checked, I I got 70 people sign up and I make 20 grand.

Dan Henry:

That is awesome. That is killer. Cool. I got one final question for you. This all, first of all, I just want to say that you know, as much as I would love to claim all the credit for this, if it, you didn't take action, if you didn't come on the calls, if you didn't listen to the recordings, if you didn't go through the curriculum, if you didn't use the systems in place and the, and the, and the scripts. And if you didn't use all this and you didn't take action, you know, you would not have made this money. Like you can't just sign up to be a client of mine and then I deposit a check into your account. You did the work. So I have to give you massive amounts of credits because not everybody, when they get into my program, this person's program, whatever, they don't take action.

Dan Henry:

And that is the majority of why people don't get results. And I really try to, especially in like week one, really try to set the pace in terms of mindset, productivity, getting you set and ready to go. And you know, I hope that helped. But honestly, the real reason you're successful is because you took initiative, you took action on the curriculum, on the coaching, and you made it happen. So I want to congratulate you for that. And my final question is how, and I know it just happened, right? I know it just happened. But how so far has your life, your personal life changed since since doing that beta webinar and, and, and, and making that, making those sales, especially in the midst of all of this bornavirus stuff. How, how has your life changed since you've achieved this?

Tin Man Lee:

Oh, I'm glad you asked that question because I would never knew how it felt until I finish it because right before that I told you every second in a day I was asking myself or was I the stupidest person to try to sell some of it in the worst time in history, literally when, when people are dying basically, and the cities were being locked and our, and, and also I don't know how looking forward like I don't know how how things are gonna gonna be happening. The savings and everything is drying out. And so it's a lot of Pat into it. And and so the, the self doubt and and everything just add it in. But once you see that through 70 people, right at 20 grand it, it just say what you mentioned in one of your webinars to when you mentioned your first assess with your beta.

Tin Man Lee:

Now I understand why you man, when you see that you are not only happy because you made that much money, but you knew that now it's like a whole new future happening to you because you knew exactly what people like and what people would want to invest in. And this is really like all of sudden everything becomes so clear. And so first of all, the S the self confidence is back. Like now you knew that on his hammer because you put in a lot of hardware, guests should swell. You said, I am going to mention that here because I think students also need to understand is they need to put a lot of effort because what you talked about in the class, even though you it is, is sounds very simple because you already put it in such a concise way, but I have to listen to it so many times and every time I got new ideas coming out.

Tin Man Lee:

So I put it on up a lot of effort to understand your teaching and how it apply into my own industry because every industry is different in some somebody are doing make money in somebody are doing health LA fitness and now somebody are doing relationship coach and, and, and full photography. So everything is different. So you have to really find the, this bridge, the connection to tie to it. So once you, you tested it and it worked and but money is really not just good for, for the money itself, but it's really an indication that the approach is going in the right direction. And I think that, so we gotta keep it like mumbling a lot, but I didn't know you're

Dan Henry:

Good. I understand that you're excited. I'd be excited to. I was excited. I remember the first time I did a successful webinar and we did, we made 48 sales and I was through the roof and I was like you said, I was happy about making that money, but you know, it was more that it was possible. I realized finally it was possible to make that. And I knew for the rest of my life, everything had changed and, and I would never have to worry about money again. And that meant more to me than what I had made that day.

Tin Man Lee:

And and I, I always generally because of this, this, this time, you know, I, I really was expecting like five to 10 sales would be pretty good. So so, and, and, and, and as you taught us that for, for beta, it is good to have a small group to to help them. And right now I haven't even done the Encore, so hopefully I can get a few.

Dan Henry:

Yeah, man. Yeah. Do the Encore. You'll get weight, you'll get more sales. You might even double it, you know, or at least at least make 50% more sales. You can totally, yeah. Wow. You haven't even wait. So you did the beta process as outlined in the course and you ha you only did one. You didn't do the Encore.

Tin Man Lee:

No, I'll go do that. You got some money coming to you. They better have it tested. They were more than 10 people who emailed me using the APM and I missed EDR, where can I sign up again? And I haven't even had time to get back to them because the, this, this interview with me. Yeah. And also the, the good thing was the, the group who just joined the beta you told us to create a community for them. Right. And before I even started that they were already emailing me about how am I paid a weapon to help them to change their mindset and how excited they were in. So the last two days I've been communicating with them, they were all super excited about this. And so suddenly you realize that, okay, you really have something that can provide value to them and maybe even Ching help them make a change in their lives. So, so that's really the the powerful thing. And, and now I know why you're so passionate about your industry.

Dan Henry:

That's awesome, man. Yeah, I totally agree. Tin man is that, by the way, do you, do you go by that? Is that like your nickname tin man?

Tin Man Lee:

I know. What do you mean? So so so tin men is given by my, my dad gave me the name. He's a Chinese, he doesn't know English, so I'll see. So tin in [inaudible] so he's in Cantonese, so 10 means sky. So you know, Chinese, we always want to give the son or the daughter a name that means good luck way. So 10 minutes, sky man means knowledge. So he wanted to give me a sky of knowledge, but when I came to the United States and more than 20 years ago and I came and they sometimes I got pulled over by pie, by the car when I got through the customer zip. Is this your real name?

Dan Henry:

Or like a huge fan of the wizard of Oz.

Tin Man Lee:

I know. Yeah. So, so that you never know. Cool man.

Dan Henry:

Dude, thank you so much for coming on and sharing your story with us. And I, I hope that that this video, this interview not only encourages our existing students to, and our existing clients to, to take even more action and get even more results because, you know, the more we share results, the more everybody like really puts in more work cause it's really motivating but also helps anybody else out there to realize that, you know, you can do it, you can do it right now, even if the economy is down in the virus and all that. And at the same time, if anybody is considering getting into our program and becoming one of our clients, you know, and they watch this, they can see that, you know, we really do care and we really try to get everybody results and, and we'll work with you too to make sure it happens. So thank you so much for coming on and I, I can't wait to hear about your Encore and, and all this stuff you've got coming up and, and I can't wait until you hit that seven figure Mark. I know it's going to happen for you. Thank you so much for that. Yes, definitely keep you posted. Thanks man.