need More help? Here Are some Additional Resources
Get Coaching: Want our help growing your digtial product business? Apply for our Digital Millionaire Coaching Program.
Free Training: The 5 keys to growing any digital product business. Register Here.
Free Book: Get Dan's bestselling book, Digital Millionaire Secrets, free, just pay shipping. Click Here.
Why should you get out of done-for-you work and how can it elevate your business to the next level when you do?
In the scenario of a custom doll maker vs. Barbie, who do you think makes more money at the end of the day?
In this training, I am going to go over the benefits of avoiding done-for-you work and reaching the most amount of people with your product as possible.
In this video, I am going to cover:
- Why you should avoid done-for-you work in your business
- The difference between being self-employed and being an entrepreneur
- AND... how to become more scalable in your business and start making more of an impact and money!
Why should you get out of done for you work and how can it elevate your business to the next level when you do that's what I'm going to talk about in this video. Plus don't forget to subscribe to the channel as I release new videos each and every week.
Hey everybody, Dan Henry here, and I am the author of the wall street journal bestselling book, digital millionaire secrets, as well as the founder of get clients.com. And today let's talk about clients. Let's talk about done for you clients versus a more educational type of model, like coaching or done with you or consulting or even online courses. Why would somebody want to move out of done for you? Well, let's head over to the whiteboard real quick. And let me ask you a question who makes more money? The custom doll maker, who is this little old Italian man in his nice quaint shop. And he makes these these dolls right with the porcelain eyes. And he's got the, you know, the, the, the nice I'm I'm terrible at drawing dolls, but you know, he's got the nice you know, studied jewels that he can put, you know, real nice studied jewels on the doll.
And he can do custom porcelain teeth if he wanted. And, you know, he uses real, I don't know, maybe uses some sort of real hair or something, and he makes this incredibly frame, frightening looking doll, and he spends days making it. And he charges say a thousand dollars for this doll, right? And he's this renowned, he's this renowned custom doll maker who makes more money. The doll maker that makes the best, most unique dolls in the world or Barbie who makes more money. Obviously Barbie, why it's because Barbie puts their dolls on a production line and every doll, every doll comes out exactly the same thing by this. Here's a head. Here's the head, here's the head. Here's a head. All right. Here's a body, body, body, body, body here is a set of legs. Okay. Here's the arms, the arms, arms, arms, arms.
And here's the hair, hair, hair, hair, hair. Now notice something about when I drew that, how long did I take to draw this frightening Tim Burton-esque, a doll right here. I'm sitting there and I'm, you know, doing it and I'm explaining it and blah, blah, blah, blah, blah. But how long did it take me to draw one, two, three, four, five, six, seven dolls, less time than it took me to draw this one. Why? Because I went head, head, head, head, head are my, where my mama arm by anybody about the way, but it's a production line. And it's because every single one of these dolls is the same, the same when you produce one product the same over and over and over again, you can now sell, even if it's a lower price, right? You can now sell far, far, far more dolls and more dolls will be in more households than one doll in some random household here or there.
So how does that relate to done for you work versus coaching or consulting? Well, here's the thing when you are working with done for you clients, there's so much unique work, just the conversation, right? The constant back and forth, and the adjusting things to fit for that one client that is so unique to each client, even if it's the same client in the same industry, and you're doing the same thing, think about this. What is easier? Is it easier to do something for a hundred people? And you might think a hundred people that's so many, I see what I'm saying, right? Imagine if you were going to teach somebody how to run I dunno how to grow a YouTube channel, right? And you worked with somebody on a one on one basis each and every, each and every time you could maybe take on what five, 10, 15, maybe 20 clients.
And sure. Maybe you have an agency and you can take on more and sure. Maybe you can charge a bundle per month. And maybe you're fine with that. Maybe that's where you want to be. Or maybe you want to do that for a while so that you can really get good at it and eventually move into a consulting or coaching element. That's fine. But think about this. If you had a process to teach people how to do it themselves, to where they can log in, watch pre made videos, accomplish accomplish things, come on a coaching call, or even if you didn't have any curriculum, even if it was just a weekly, like for instance, I'm in a mastermind for investing, and there's not really a ton of videos to watch. There's just a weekly call where the, the owner of the mastermind goes over the deals that he seen come across his desk every single week.
And he explains why he thinks they're a good deal or why they're not a good deal. And we get an opportunity to invest in them if we like. So again, right there, that's, you know, he can have a hundred, 200, 300 people on the call, but if he was doing a one on one call, or if he was working with somebody as an investment advisor, one-on-one done for you again, there's no, he could do that for a hundred, 200, 200 people. And so there's a ceiling to done for you, right? And let's say, let's say your revenue is here. And let's say, you're, you want to be here with done for you in order to scale to this level. Okay. In order to scale, from here to here with done for you, you need more systems, you need more employees, you need more people and bodies and things to just tack on to get to that level, right?
And eventually, you become so far removed that you don't even know what's going on down here because you're, you know, you're up here at the top. And when you do done for you like this, and because each and everything is different and there's no production line, things become complicated. Issues happen. Logistics become super challenging. You know, imagine if you had to create a thousand dollars a day. And so you're like, all right, well, I'm gonna hire you know, I'm gonna hire a hundred doll makers. Now, every single doll maker has to be just as good as this. They all have their unique spin. It just becomes super complicated. Instead, you could buy a machine and this machine will make a thousand dollars doll dolls day and pump them out. And you make a lot more money with this. The logistics become very complicated.
Moving up when you have an offer where people can simply get access or jump on a call where it's broadcasted. I mean, think about this. Tony Robbins did an event for personal development recently called UPW virtual or something like that. He normally does these events and he has like five or 10,000 people there. Right? He did it online. He had 25,000 people there for how many ever days. It was three days, five days, whatever he's teaching personal development, he's teaching he's, he's you speaking to 25,000 people that all paid. I believe it was around I think, $500. I'm not sure on his pricing, but the point is, think about this 20, 25,000. That's such a large number, 25,000, okay. Times let's just say $500,
People. Times $500 is $12.5 million. Now think about this for a second. If you were doing done for you personal development work, right? If you had, let's say it was just you you're doing done for Oregon let's you were really good at systems. Let's say you were really good at, at, at hiring and you had everything down and you made a, you were able to do say, I don't know, a hundred clients, a hundred personal development clients. That seems like a lot for done for you, a hundred clients. So that means to make $12.5 million divided by 100, you would have to charge each client $125,000. How many people do you know, they're willing to pay $125,000 for personal development sessions. One-On-One like, think about that, right? And I understand you're not Tony Robbins. I'm not Tony Robbins. I don't make $12 million in a day. I mean, that's, I make pretty good money, but I don't make no $12 million in a day. So the thing here is the principle. The principle is when you do something the same over and over and over again, it's repeatable, it's scalable. It's on a production line. For instance, in my program, we have four calls a week. People come in, they, they ask questions. They go through the training. They get help from my team and its production line. And it works because we are able, and here's the great part. We are able to refine, refine this production line over time to where this production line becomes. So good.
So dialed in because it's,
We're constantly tweaking thing here, thing here, thing here, thing here, that it becomes so good that it gets as good or better results than one-on-one or done for you feed a man, a fish, you feed him for a day, give him a fishing pole and teach him how to fish. You feed him for a lifetime. So not only do you make more impact, you make more impact, right? But you make more money. And that's good for both. So if you want, if you really are passionate about what you do and you want to reach more people doing done for you, maybe great in the beginning, but at some point, if you want to take it to the next level, you want to make more money with less effort, and you want to be able to scale. And you want to be able to take your message to the world, to the masses.
It's very difficult to do that with done for you. But when you put it into an educational element, a consulting element, you know, a mastermind, something where you're selling the information on how to do it, not doing it for them. You make you, you give more impact and you create an actual real businesses, scalable business. And now you can be a true entrepreneur because instead of working in your business, you can work on your business because if you're working for, you're not actually an entrepreneur yourself, self employed. So if you're doing done for you work, if you're a graphic designer and every week you're doing graphic design work, you are not an entrepreneur. You are self employed. If you run an ad agency and you're doing ad agency work every week, you're not an entrepreneur. You're self employed. If you build websites for people and that's what you do every week, you're not an entrepreneur.
You are self employed. But if you go to a website, graphic design ad company that teaches people, it allows as many people as possible to consume your content, watch your videos, read your books. What have you? Now you're an entrepreneur. So that said, if you'd like to learn more about this, and then how I created an eight figure business, selling my knowledge online and grab a copy of my book, digital millionaire secrets. I'll leave a link to get this book for free. Just pay shipping in the description. Plus if you already read the book and you'd like to work with my team to help you grow your offer and sell your advice online, whether it's online courses, coaching, consulting, mastermind, even software, then you can book a call with my team and we can chat about it and see if we're a good fit to work together. I'll leave a link for that below as well. Don't forget to subscribe. I release these videos every week. So I'll see you in the next one.